Privacy Policy

1. Data Protection at a Glance

General information

The following gives a simple overview of what happens to your personal data when you visit our website. Personal data are any data with which you can be personally identified. You can find detailed information on the subject of data protection in our privacy policy below this text.

Data collection on our website

Who is responsible for data collection on this website?

The data processing on this website is carried out by the website operator, whose contact details can be found in the legal notice of this website.

How do we collect your data?

On the one hand, your data are collected when you provide us with them. This may be data that you enter in a contact form, for example.

Further data are automatically collected by our IT systems when you visit the website. These are mainly technical data (e.g., Internet browser, operating system or time of accessing the site). These data are collected automatically when you enter our website.

What do we use your data for?

Part of the data is collected to ensure that the website is provided without errors. Other data can be used to analyze your user behavior.

What rights do you have with regard to your data?
You have the right to receive information about the origin, recipients and purpose of the stored personal data relating to you free of charge at any time. You also have the right to demand the correction, blocking or erasure of these data. You can contact us at any time regarding this and other matters relating to data protection at the address given in the legal notice. You also have the right to file a complaint with the competent supervisory authority.

Third-party analytics and tools

When you visit our website, your surfing behavior can be statistically evaluated. This is mainly done using cookies and so-called analytics. The analysis of your surfing behavior is usually anonymous; the surfing behavior cannot be traced back to you. You can object to this analysis or prevent it by not using certain tools. Detailed information on this can be found in the following privacy policy.

2. Hosting

External Hosting

This website is hosted by an external service provider (hoster). Personal data collected on this website are stored on the hoster’s servers. These may include IP addresses, contact requests, metadata and communication data, contract data, contact details, names, website accesses and other data generated via a website.

The hoster is used for the purpose of fulfilling the contract with our potential and existing customers (Art. 6(1b) GDPR) and in the interest of a secure, fast and efficient provision of our online offering by a professional provider (Art. 6(1f) GDPR).

Our hoster will only process your data to the extent necessary to fulfil its performance obligations and follow our instructions with regard to these data.

Conclusion of a data processing agreement

To ensure data protection-compliant processing, we have concluded a data processing agreement with our hoster.

3. General Notes and Mandatory Information

Data protection

The operators of this website take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.

When you use this website, various personal data are collected. Personal data are data with which you can be personally identified. This privacy policy explains which data we collect and how we use them. It also explains how and for what purpose this is done.

Please note that data transmission over the Internet (e.g., when communicating by email) may be subject to breaches of security. It is not possible to protect such data completely against access by third parties.

Note regarding the data controller

The responsible entity (data controller) for data processing on this website is:

chemmedia AG
Parkstrasse 35
09120 Chemnitz

Telephone: +49 371 49370 -0
Email: info@chemmedia.de

The data controller is the natural person or legal entity that, alone or together with others, decides on the purposes and means of the processing of personal data (e.g., names, email addresses, and similar information).

Legally required Data Protection Officer

We have appointed a data protection officer for our company.

chemmedia AG
Ms Romy Buerger
Parkstrasse 35
09120 Chemnitz

Telephone: +49 371 49370-0
E-Mail: datenschutz@chemmedia.de

Withdrawing your consent to data processing

Many data processing operations are only possible with your explicit consent. You can withdraw consent that has already been granted at any time. Informal notification sent to us by email is sufficient for this. Withdrawal of consent does not affect the legality of the data processing undertaken prior to withdrawal.

Right to object to the collection of data in special cases and to direct marketing (Art. 21 GDPR)

If the data processing is carried out on the basis of Art. 6(1e or 1f) GDPR, you have the right to file an objection at any time against the processing of your personal data for reasons arising from your particular situation; this also applies to any profiling based on these provisions. The respective legal basis for any processing can be found in this privacy policy. If you file an objection, we will no longer process your personal data affected by the objection, unless we can demonstrate compelling legitimate grounds for processing that override your interests, rights and freedoms, or the processing is used to assert, exercise or defend legal claims (objection pursuant to Art. 21(1) GDPR).

If your personal data is processed in order to conduct direct marketing, you have the right to object at any time to the processing of your personal data for the purpose of such marketing; this also applies to profiling, insofar as it is related to such direct marketing. If you object, your personal data will subsequently no longer be used for the purpose of direct marketing (objection pursuant to Art. 21(2) GDPR).

Right to file a complaint with the competent supervisory authority

In the event of breaches of data protection law, the data subject has the right to file a complaint with the competent supervisory authority. The competent supervisory authority for matters concerning data protection law is the state data protection officer of the federal state in which our company has its registered office. A list of data protection officers along with their contact details can be found at the following link:

https://www.bfdi.bund.de/EN/Service/Anschriften/Laender/Laender-node.html.

Right to data portability

You have the right to have data that we process through automated means based on your consent or to fulfil a contract delivered to you or to a third party in a common, machine-readable format. If you request direct transfer of the data to a different data controller, this will only occur to the extent technically feasible.

SSL or TLS encryption

This site uses SSL or TLS encryption for security reasons and to protect the transfer of confidential content, such as orders or requests that you send to us as the site operator. You can recognize an encrypted connection by the fact that the address bar of the browser changes from “http://” to “https://” and by the lock icon in your browser bar.

If SSL or TLS encryption is enabled, the data you transmit to us cannot be read by third parties.

Information, blocking, erasure

Within the framework of the applicable legal provisions, you have the right to information, free of charge, about the stored personal data relating to you, their origin and recipients, and the purpose for the data processing, and, if applicable, a right to the correction, blocking, or erasure of these data. You can contact us at any time regarding this and other matters relating to personal data at the address given in the legal notice.

Right to restriction of processing

You have the right to demand the restriction of processing of your personal data. You can contact us at any time regarding this at the address given in the legal notice. The right to have the processing restricted exists in the following cases:

  • If you dispute the accuracy of your personal data stored by us, we usually need time to review this. For the duration of this review, you have the right to demand that the processing of your personal data be restricted.
  • If the processing of your personal data has been /is being carried out unlawfully, you can demand, instead of the data being erased, that the processing of data be restricted.
  • If we no longer need your personal data, but you need them to exercise, defend or assert legal claims, you have the right to demand, instead of the data being erased, that the processing of your personal data be restricted.
  • If you have filed an objection pursuant to Art. 21(1) GDPR, your interests must be weighed against ours. As long as it is not yet clear whose interests prevail, you have the right to demand that the processing of your personal data be restricted.
  • If you have restricted the processing of your personal data, then these data may only be processed – with the exception of storage – with your consent or to assert, exercise or defend legal claims or for the protection of the rights of another natural or legal person or for reasons of an important public interest of the European Union or of a Member State.

Objecting to advertising emails

We hereby object to the use of contact details published in the context of the legal notice obligation to send unsolicited advertising and information materials. The operators of the site expressly reserve the right to take legal action in the event of the unsolicited sending of advertising information, e.g. in spam emails.

4. Data Collection on our Website

Cookies

The website sometimes uses so-called cookies. Cookies cause no damage to your computer and do not contain any viruses. Cookies are used to make our offering more user-friendly, more effective and more secure. Cookies are small text files that are stored on your computer and saved by your browser.

Most of the cookies we use are so-called session cookies. They are automatically deleted at the end of your visit. Other cookies remain stored on your device until you delete them. These cookies allow us to recognize your browser when you next visit our website.

You can set your browser to inform you when cookies are set, to allow cookies only in individual cases, to block them in certain cases or in general, and to activate the automatic deletion of cookies when the browser is closed. Disabling cookies may limit the functionality of this website.

Cookies that are required for the implementation of the electronic communication process or for the provision of certain functions requested by you (e.g., shopping cart function) are stored on the basis of Art. 6(1f) GDPR. The website operator has a legitimate interest in the storage of cookies for the technically error-free and optimized provision of its services. If corresponding consent has been requested (e.g., consent to the storage of cookies), the processing is carried out exclusively on the basis of Art. 6(1a) GDPR; this consent can be withdrawn at any time.

If other cookies are stored (e.g., cookies for the analysis of your surfing behavior), these are dealt with separately in this privacy policy.

Cookie consent management with the Cookiebot tool

This website uses the services of Cookiebot to manage users’ declarations of consent to the setting of cookies. Cookiebot is a service of Cybot A/S, Havnegade 39, DK-1058 Copenhagen, Denmark.

When you visit our website, cookies necessary for the functions of the websites and the services offered are set. This is also the case with Cookiebot. Further information on the cookies used by Cookiebot can be found in Cybot’s cookie declaration at www.cookiebot.com/en/cookie-declaration.

Data processing by Cookieconsent takes place on the basis of your consent and is subject to the conditions of Cookiebot’s privacy policy.

Cookiebot Cookieconsent pop-up

When you first visit our site, a cookie pop-up will appear, in which you will be informed about preset cookie function groups as well as about cookies integrated for these purposes and their duration, and you can confirm your consent to further groups of functions. You can specify your consent by clicking on “Show details”. This pop-up will be displayed until you confirm your consent by clicking “OK”. You can withdraw your consent at any time.

 

Please note that cookies can also have functions that are not absolutely necessary, but can save your user habits and preferences. To enable you to use the website as usual, Cookiebot is preset in such a way that you have to uncheck the green checkmarks in the overview bar in order to restrict your consent accordingly.

Data processing is based on your consent (Art. 6(1a) GDPR). You can withdraw this consent at any time by deleting your browser cookies and filling in the consent form again. Withdrawal of consent does not affect the legality of the data processing procedures that have already occurred.

If you also enable us to carry out statistics and marketing, we can optimize our websites on the basis of the anonymous analysis of your user behavior on our sites and in our services, as well as making you individual offers. We are grateful to every user who helps us keep improving in this way.

The services of Google Analytics and Google Remarketing are only activated with consent to statistical cookies.

Contact form

If you send us inquiries via the contact form, your details from the inquiry form, including the contact details you provided there, will be stored with us for the purpose of processing the inquiry and in the event of follow-up questions. We will not forward these data without your consent.

These data are processed on the basis of Art. 6(1b) GDPR, provided that your request is related to the fulfilment of a contract or is necessary for the implementation of precontractual measures. In all other cases, processing is based on our legitimate interest in the effective processing of the inquiries addressed to us (Art. 6(1f) GDPR) or on your consent (Art. 6(1a) GDPR), if this has been requested.

The data you enter in the contact form remain with us until you request their erasure, you withdraw your consent to their storage, or the purpose for their storage no longer applies (e.g., after your request has been processed). Mandatory statutory requirements – in particular retention periods – remain unaffected.

Request by email, telephone, or fax

If you contact us by email, telephone or fax, your request, including all personal data originating from it (name, request), will be stored and processed by us for the purpose of processing your request. We will not forward these data without your consent.

These data are processed on the basis of Art. 6(1b) GDPR, provided that your request is related to the fulfilment of a contract or is necessary for the implementation of precontractual measures. In all other cases, the processing is based on your consent (Art. 6(1a) GDPR) and/or on our legitimate interests (Art. 6(1f) GDPR), as we have a legitimate interest in the effective processing of inquiries addressed to us.

The data you send to us via contact requests remain with us until you request their erasure, you withdraw your consent to their storage, or the purpose for their storage ceases to apply (e.g., after your request has been processed). Mandatory statutory requirements – in particular statutory retention periods – remain unaffected.

Registering on this website

You may register on this website to use additional features on the site. We use the data entered for this only for the purpose of using the respective offer or service for which you have registered. The mandatory information requested during registration must be provided in full. Otherwise, we will refuse the registration.

For important changes, such as in the scope of the offer or technically necessary changes, we use the email address provided during registration to inform you in this way.

The data entered during registration is processed for the purpose of implementing the user relationship established by the registration and, if necessary, to initiate further contracts (Art. 6(1b) GDPR).

The data collected during registration will be stored by us as long as you are registered on this website and will then be deleted. Statutory retention periods remain unaffected.

Processing of data (customer and contract data)

We collect, process and use personal data only insofar as they are necessary for the establishment, content or modification of the legal relationship (master data). This is done on the basis of Art. 6(1b) GDPR, which permits the processing of data to fulfil a contract or for precontractual measures. We collect, process and use personal data about the use of this website (usage data) only insofar as this is necessary to enable the user to use the service or to bill for it.

The customer data collected will be deleted after completion of the order or termination of the business relationship. Statutory retention periods remain unaffected.

5. Analytical Tools and Advertising

Google Analytics

This website uses functions of the Google Analytics web-analytics service. The provider is Google Ireland Ltd. (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics uses so-called cookies. These are text files that are stored on your computer and that permit an analysis of your use of the website. The information generated by the cookie about your use of this website is normally transferred to a Google server in the USA and stored there.

The storage of Google Analytics cookies and the use of this analytical tool are based on Art. 6(1f) GDPR. The website operator has a legitimate interest in the analysis of user behavior in order to optimize both its website and its advertising. If corresponding consent has been requested (e.g., consent to the storage of cookies), the processing is carried out exclusively on the basis of Art. 6(1a) GDPR; this consent can be withdrawn at any time.

IP anonymization

We have activated the IP anonymization function on this website. This means that your IP address will be truncated by Google within the area of Member States of the European Union or other states party to the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and truncated there. Google uses this information on behalf of the operator of this website to evaluate your use of the website, compile reports about website activities, and provide the website operator with further services related to website usage and Internet usage. Google will not associate the IP address transmitted in connection with Google Analytics by your browser with any other data held by Google.

Browser plug-in

You can prevent the storage of cookies by adjusting the corresponding setting in your browser software; however, please note that if you do this, you may not be able to use all of the functions of this website to their full extent. In addition, you can prevent Google from collecting data generated by the cookie and related to your use of the website (including your IP address), as well as the processing of these data by Google, by downloading and installing the browser plug-in available at the following link:

https://tools.google.com/dlpage/gaoptout?hl=en.

Objecting to data collection

You can prevent your data from being collected by Google Analytics by clicking on the following link. An opt-out cookie preventing the collection of your data during future visits to this website will be set: Disable Google Analytics.

You can find more information about the handling of user data by Google Analytics in Google’s privacy policy: https://support.google.com/analytics/answer/6004245?hl=en.

Contract data processing

We have concluded a data processing agreement with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Demographic characteristics in Google Analytics

This website uses the Google Analytics function “demographic characteristics”. This function allows reports to be generated that include information on age, gender and interests of site visitors. These data come from interest-related advertising by Google as well as visitor details from third-party providers; they cannot be assigned to any specific person. You can deactivate this function at any time via the display settings in your Google account or generally prohibit the collection of your data by Google Analytics as described under the item “Objecting to data collection”.

Google Analytics Remarketing

This website uses the functions of Google Analytics Remarketing in conjunction with the cross-device functions of Google AdWords and Google DoubleClick. The provider is Google Ireland Ltd. (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

This function makes it possible to link the advertising target groups created with Google Analytics Remarketing with the cross-device functions of Google AdWords and Google DoubleClick. This means that interest-based, personalized advertising messages that have been adapted for you on one device (e.g., mobile phone) depending on your previous usage and surfing behavior can also be displayed on another of your devices (e.g., tablet or PC).

If you have given your consent, Google will link your web and app browser history to your Google account for this purpose. This allows the same personalized advertising messages to be displayed on every device on which you sign in with your Google Account.

To support this feature, Google Analytics collects Google-authenticated IDs of users, which are temporarily linked to our Google Analytics data to define and create target groups for cross-device advertising.

You can permanently opt out of cross-device remarketing/targeting by disabling personalized advertising in your Google Account by following this link: https://www.google.com/settings/ads/onweb/.

The data collected in your Google account are combined solely on the basis of your consent, which you can give or withdraw with Google (Art. 6(1a) GDPR). For data collection processes that are not merged into your Google Account (e.g., because you do not have a Google Account or have objected to merging), the collection of data is based on Art. 6(1f) GDPR. The legitimate interest arises from the fact that the website operator has an interest in the anonymous analysis of website visitors for advertising purposes.

Further information and the data protection regulations can be found in Google’s privacy policy at: https://policies.google.com/technologies/ads?hl=en.

Google AdWords and conversion tracking

This website uses Google AdWords. AdWords is an online advertising program of Google Ireland Ltd. (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

In connection with Google AdWords, we use so-called conversion tracking. When you click on an ad hosted by Google, a conversion-tracking cookie is set. Cookies are small text files that the Internet browser stores on the user’s computer. These cookies lose their validity after 30 days and cannot be used to personally identify users. If the user visits certain pages of this website and the cookie has not yet expired, we and Google can both see that the user clicked on the ad and was redirected to this page.

Each Google AdWords client is given a different cookie. The cookies cannot be tracked via the websites of AdWords client. The information obtained through the conversion cookie is used to generate conversion statistics for AdWords clients who have opted for conversion tracking. Clients are informed of the total number of users who clicked on their ad and were forwarded to a page containing a conversion-tracking tag. However, they do not receive any information that would enable them to personally identify users. If you do not wish to participate in tracking, you can object to this use by simply disabling the Google conversion-tracking cookie in the user settings on your Internet browser. You will then not be included in the conversion-tracking statistics.

“Conversion cookies” are stored on the basis of Art. 6(1f) GDPR. The website operator has a legitimate interest in the analysis of user behavior in order to optimize both its website and its advertising. If corresponding consent has been requested (e.g., consent to the storage of cookies), the processing is carried out exclusively on the basis of Art. 6(1a) GDPR; this consent can be withdrawn at any time.

More information about Google AdWords and Google conversion tracking can be found in Google’s privacy policy: https://www.google.de/policies/privacy/.

You can set your browser to inform you when cookies are set, to allow cookies only in individual cases, to block them in certain cases or in general, and to activate the automatic deletion of cookies when the browser is closed. Disabling cookies may limit the functionality of this website.

Facebook Pixel

This website uses Facebook’s visitor-action pixels to measure conversion. The provider of this service is Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. According to Facebook, the data collected will, however, also be transferred to the USA and other third countries.

This way, the behavior of the site visitors can be tracked after they have been redirected to the provider’s website by clicking on a Facebook ad. As a result, the effectiveness of Facebook advertisements can be evaluated for statistical and market-research purposes and future advertising measures can be optimized.

The data collected is anonymous for us as the operator of this website, which means that we cannot identify users. However, the data are stored and processed by Facebook, so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes in accordance with the Facebook Data Use Policy. This allows Facebook to place advertisements on Facebook pages as well as outside of Facebook. We as website operator have no influence on this use of the data.

The use of Facebook pixels is based on Art. 6(1f) GDPR. The website operator has a legitimate interest in effective advertising measures, including social media. If corresponding consent has been requested (e.g., consent to the storage of cookies), the processing is carried out exclusively on the basis of Art. 6(1a) GDPR; this consent can be withdrawn at any time.

The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here:

https://www.facebook.com/legal/EU_data_transfer_addendum and https://www.facebook.com/help/566994660333381.

To the extent that personal data are collected on our website and forwarded to Facebook using the tool described here, we and Facebook Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). The joint responsibility is limited to the collection of the data and the forwarding of them to Facebook. The processing by Facebook after forwarding is not part of the joint responsibility. The obligations incumbent on us jointly were set out in an agreement on joint processing. The wording of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. Under this agreement, we are responsible for the provision of data protection information when using the Facebook tool and for the secure implementation of the tool on our website under data protection law. Facebook is responsible for the data security of Facebook products. You can assert data-subject rights (e.g., requests for information) with regard to the data processed by Facebook directly with Facebook. If you assert data-subject rights with us, we are obliged to forward them to Facebook.

You can find further information on protecting your privacy in Facebook’s privacy policy:
https://www.facebook.com/about/privacy/.

You can also disable the “Custom audiences” remarketing feature in the Ad Settings pane at
https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. You must be logged into Facebook to do this.

If you do not have a Facebook account, you can disable Facebook usage-based advertising on the website of the European Interactive Digital Advertising Alliance: http://www.youronlinechoices.com. Here, choose your location, then select “your ad choices”.

LinkedIn Insight Tag

This website uses LinkedIn’s Insight tag. This service is provided by LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.

Data processing by LinkedIn Insight tag

The LinkedIn Insight tag provides us with information about visitors to our website. If a website visitor is registered with LinkedIn, we can analyze the key professional data (e.g., career level, company size, country, location, industry and job title) of our website visitors and thus better orientate our page to the respective target groups. Furthermore, we can use LinkedIn Insight tags to measure whether visitors to our websites make a purchase or perform another action (conversion measurement). The conversion measurement can also be carried out across devices (e.g., from PC to tablet). The LinkedIn Insight tag also provides a retargeting feature that allows us to have targeted advertising shown to our site’s visitors outside of the site, with no identification of the advertisement targets according to LinkedIn.

LinkedIn itself also collects so-called “log files” (URL, referrer URL, IP address, device/browser properties and time of access). The IP addresses are truncated or (if used to reach LinkedIn members across devices) hashed (pseudonymized). The direct identifiers of LinkedIn members are deleted by LinkedIn after seven days. The remaining pseudonymized data will then be deleted within 180 days.

As the website operator, we cannot assign the data collected by LinkedIn to specific individuals. LinkedIn will store the personal data collected for website visitors on its servers in the USA and use them as part of its own advertising campaigns. For details, please refer to LinkedIn’s privacy policy at
https://www.linkedin.com/legal/privacy-policy#choices-oblig.

Legal basis
LinkedIn Insight is used on the basis of Art. 6(1f) GDPR. The website operator has a legitimate interest in effective advertising measures, including social media. If corresponding consent has been requested (e.g., consent to the storage of cookies), the processing is carried out exclusively on the basis of Art. 6(1a) GDPR; this consent can be withdrawn at any time.

The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here:
https://www.linkedin.com/legal/l/dpa and https://www.linkedin.com/legal/l/eu-sccs.

Objecting to the use of the LinkedIn Insight tag
You can object to the analysis of user behavior and targeted advertising by LinkedIn at the following link:
https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.

LinkedIn members can also control the use of their personal data for advertising purposes in the account settings. To prevent LinkedIn and your LinkedIn account from linking data collected on our website, you should log out of your LinkedIn account before you visit our website.

Conclusion of a data processing agreement
We have concluded a data processing agreement with LinkedIn.

6. Newsletter

Newsletter Data

If you would like to receive the newsletter offered on the website, we require an email address from you as well as information that allows us to verify that you are the owner of the email address provided and that you agree to receiving the newsletter. Further data will not be collected or will only be collected on a voluntary basis. We use these data only to send the requested information and do not disclose them to third parties.

The processing of the data entered in the newsletter registration form occurs solely on the basis of your consent (Art. 6(1a) GDPR). You can withdraw your consent at any time to the storage of the data, the email address and their use for sending the newsletter, for example via the “unsubscribe” link in the newsletter. Withdrawal of consent does not affect the legality of the data processing procedures that have already occurred.

After you have been removed from the newsletter distribution list, your email address may be stored in a blacklist with us or the newsletter service provider in order to prevent future mailings. The data from the blacklist will only be used for this purpose and will not be merged with other data. This serves both your interest and our interest in compliance with the legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6(1f) GDPR). Data is stored in the blacklist for an unlimited period of time.

You can object to the storage if your interests outweigh our legitimate interest.

mailingwork

This website uses the services of Mailingwork to send newsletters. The provider is Mailingwork GmbH, Birkenweg 7, 09569 Oederan-Memmendorf, Germany. MAILINGWORK is a service that can be used, among other things, to organize and analyze the sending of newsletters.

If you enter data for the purpose of subscribing to the newsletter (e.g., email address), it will be stored on Mailingwork’s servers in Germany. MAILINGWORK allows us to analyze our newsletter campaigns. When you open an email sent with MAILINGWORK, a file contained in the email (a so-called web beacon) connects to the Mailingwork servers. This way, it can be established whether a newsletter message has been opened and which links have been clicked. In addition, technical information is collected (e.g., time of retrieval, IP address, browser type and operating system). This information cannot be assigned to the respective newsletter recipient. It is used exclusively for the statistical analysis of newsletter campaigns. The results of these analyses can be used to better adapt future newsletters to the interests of recipients.

If you do not want Mailingwork to analyze your data, you should unsubscribe from the newsletter. For this purpose, we provide a corresponding link in each newsletter message. You can also unsubscribe from the newsletter directly on the website.

Data processing is based on your consent (Art. 6(1a) GDPR). You can withdraw this consent at any time by unsubscribing from the newsletter. Withdrawal of consent does not affect the legality of the data processing procedures that have already occurred.

The data you have stored with us for the purpose of subscribing to the newsletter will be stored by us until you have unsubscribed from the newsletter and will be deleted from both our servers and Mailingwork’s servers after you have unsubscribed from the newsletter. This will not affect data stored by us for other purposes (e.g., email addresses for the members’ area).

After you have been removed from the newsletter distribution list, your email address may be stored in a blacklist with us or Mailingwork in order to prevent future mailings. The data from the blacklist will only be used for this purpose and will not be merged with other data. This serves both your interest and our interest in compliance with the legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6(1f) GDPR). Data is stored in the blacklist for an unlimited period of time.

You can object to the storage if your interests outweigh our legitimate interest.

Conclusion of a data processing agreement

We have concluded a so-called data processing agreement with Mailingwork, in which we oblige Mailingwork to protect our customers’ data and not to pass it on to third parties.

7. Plugins and Tools

Google Tag Manager

We also use Google Tag Manager to manage usage-based advertising services. The Tag Manager tool itself is a cookie-free domain and does not collect any personal data. In fact, the tool triggers other tags, which in turn may collect data (for this, see above). If you have disabled the tool at the domain or cookie level, this setting will remain in place for all tracking tags that are implemented with Google Tag Manager.

VG Wort

We use session cookies from VG WORT, Munich, to measure access to texts in order to determine the probability of copying. Session cookies are small pieces of information that a provider stores in the memory of the visitor’s computer. A randomly generated unique identification number, a so-called session ID, is stored in a session cookie. In addition, a cookie contains information about its origin and the storage period. Session cookies cannot store other data. These measurements are performed by Kantar Deutschland GmbH according to the scalable central measurement method (SCM). They help to determine the probability of copying individual articles for the remuneration of legal claims of authors and publishers. We do not collect personal data via cookies. We thus enable our authors to participate in payments from VG WORT, which ensure the statutory remuneration for the use of copyrighted works in accordance with Section 53 UrhG [German Act on Copyright and Related Rights]. Use of our offerings is also possible without cookies. Most browsers are set to automatically accept cookies. You can, however, deactivate the storage of cookies or set your browser to notify you as soon as cookies are sent.

Conclusion of a processing contract

We have concluded a so-called order processing contract with Leadpages in which we commit Leadpages to protect the data of our customers and not to pass it on to third parties.

YouTube

This website integrates videos from the YouTube website. The operator of the website is Google Ireland Ltd. (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

When you visit one of our websites on which YouTube is integrated, a connection to YouTube’s servers is established. This tells the YouTube server which of our pages you have visited.

YouTube may also store various cookies on your device. With the help of these cookies, YouTube can obtain information about visitors to this website. This information is used, among other things, to collect video statistics, improve user-friendliness and prevent fraud attempts. The cookies remain on your device until you delete them.

If you are logged into your YouTube account, you enable YouTube to associate your surfing behavior directly with your personal profile. You can prevent this by logging out of your YouTube account.

We use YouTube in the interest of making our online offerings more appealing. This constitutes a legitimate interest within the meaning of Art. 6(1f) GDPR. If corresponding consent has been requested (e.g., consent to the storage of cookies), the processing is carried out exclusively on the basis of Art. 6(1a) GDPR; this consent can be withdrawn at any time.

Further information on the handling of user data can be found in YouTube’s privacy policy at https://policies.google.com/privacy?hl=en

Vimeo

Our website uses plugins from the Vimeo video portal. The provider is Vimeo Inc., 555 West 18th Street, New York, New York 10011, USA.

When you visit one of our pages equipped with a Vimeo plugin, a connection to the Vimeo servers is established. This tells the Vimeo server which of our pages you have visited. Vimeo also obtains your IP address. This also applies if you are not logged into Vimeo or do not have an account with Vimeo. The information collected by Vimeo is transmitted to the Vimeo server in the USA.

If you are logged into your Vimeo account, you enable Vimeo to associate your surfing behavior directly with your personal profile. You can prevent this by logging out of your Vimeo account.

We use Vimeo in the interest of making our online offerings more appealing. This constitutes a legitimate interest within the meaning of Art. 6(1f) GDPR. If corresponding consent has been requested (e.g., consent to the storage of cookies), the processing is carried out exclusively on the basis of Art. 6(1a) GDPR; this consent can be withdrawn at any time.

Further information on the handling of user data can be found in Vimeo’s privacy policy at https://vimeo.com/privacy.

Google Web Fonts

This site uses so-called web fonts provided by Google for the consistent display of fonts. When a page is accessed, your browser loads the required web fonts into your browser cache in order to display texts and fonts correctly.

The browser you use has to connect to Google’s servers for this purpose. As a result, Google is informed that our website was accessed from your IP address. We use Google web fonts in the interest of making our online offerings more consistent and appealing. This constitutes a legitimate interest within the meaning of Art. 6(1f) GDPR.

If your browser does not support web fonts, your computer will use a default font.

You can find further information about Google web fonts at https://developers.google.com/fonts/faq and in Google’s privacy policy: https://policies.google.com/privacy?hl=en

Google Maps

This site uses the Google Maps service via an API. The provider is Google Ireland Ltd. (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

In order to use the functions of Google Maps, it is necessary to save your IP address. This information will normally be transferred to a Google server in the USA and stored there. The provider of this site has no influence on this data transfer.

We use Google Maps in order to make our online offerings more appealing and to make it easy to find the locations mentioned on our website. This constitutes a legitimate interest within the meaning of Art. 6(1f) GDPR.

Further information on the handling of user data can be found in Google’s privacy policy at https://policies.google.com/privacy?hl=en

Freshdesk

We use the Freshdesk CRM system to process user requests. The provider is Freshworks, Inc., 2950 S. Delaware Street, Suite 201, San Mateo, CA 94403 USA.

We use Freshdesk to process your requests quickly and efficiently. The legal basis for the processing of your data is the legitimate interest on the basis of Art. 6(1f) GDPR.

We have concluded a data processing agreement (DPA) with Freshdesk. This ensures that Freshdesk uses user data only for processing requests within the framework of applicable European and German data protection standards and does not pass them on to third parties.

You can send inquiries by providing only the email address and without providing your name. You can also send inquiries to us via our chat window. In this case, we will also store your IP address in addition to your chat messages. You do not need to provide your name for the chat.

The data you enter in the contact form or in the chat remain with us until you request their erasure or the purpose for storing the data no longer exists (e.g., after your request has been processed). Mandatory statutory requirements – in particular retention periods – remain unaffected. If you do not agree to our processing of your request via Freshdesk, you can alternatively communicate with us by email, telephone or fax.

You can find more information in the privacy policy of Freshdesk or Freshworks Inc.:

https://www.freshworks.com/privacy/.

Optimole

Our website uses the Optimole plugin to compress and store images. The provider is Vertigo Studio srl, 20 Povernei Street, 4th Floor, Flat no. 9, 010641 Bucharest, Romania.

Specific information on the handling of your personal data can be found in the privacy policy: https://optimole.com/privacy-policy/

8. Our own services

Handling of Applicant Data

We offer you the opportunity to apply for a job with us (e.g., by email or via our career website). You can find out about the scope, purpose and use of your personal data collected during the application process below. We assure you that the collection, processing and use of your data is carried out in accordance with applicable data protection law and all other legal provisions, and that your data will be treated as strictly confidential.

Scope and Purpose of Data Collection

If you send us an application, we will process your personal data associated with it (e.g., contact and communication data, application documents, notes in the context of job interviews, etc.) to the extent necessary to decide on whether to establish an employment relationship. The legal basis for this is Section 26 BDSG-neu [new German Privacy Act] under German law (initiation of an employment relationship), Art. 6(1b) GDPR (general contract initiation) and – if you have given your consent – Art. 6(1a) GDPR. The consent may be withdrawn at any time. Your personal data will only be forwarded within our company to persons involved in the processing of your application.

If the application is successful, the data submitted by you will be stored in our data processing systems for the purpose of implementing the employment relationship on the basis of Section 26 BDSG-neu and Art. 6(1b) GDPR.

Retention period for data

If we cannot offer you a job, if you reject a job offer or if you withdraw your application, we reserve the right to retain the data provided by you for up to 6 months from the end of the application process (rejection or withdrawal of the application) on the basis of our legitimate interests (Art. 6(1f) GDPR). The data will then be deleted and the physical application documents destroyed. The data are retained, in particular, to be used as evidence in the event of a legal dispute. If it is clear that the data will be required after the expiry of the 6-month period (e.g., due to an impending or pending legal dispute), they will only be deleted when the purpose for further storage ceases to apply.

The data may also be retained for a longer period if you have given a corresponding consent (Art. 6(1a) GDPR) or if statutory retention obligations prevent the deletion.

Freshteam

We use the Freshteam applicant management system to provide our career page and manage applications. The provider is Freshworks, Inc., 2950 S. Delaware Street, Suite 201, San Mateo, CA 94403 USA.

We use Freshteam to process your applications quickly and efficiently. The legal basis for the processing of your data is your consent in accordance with Art. 6(1a) GDPR.

We have concluded a data processing agreement (DPA) with Freshworks. This ensures that Freshdesk uses user data only for processing requests within the framework of applicable European and German data protection standards and does not pass them on to third parties.

You can find more information in the privacy policy of Freshworks Inc.: https://www.freshworks.com/privacy.

If you do not agree with the processing of your data in Freshteam, please send us your application by post.